George Slaughter > Articles by: GeorgeSlaughter3
Author Archive: GeorgeSlaughter3
1. It’s never been easier to write and publish a book. The good news for prospective authors is that, thanks to the publishing technology we have today, one can easily write, edit, illustrate format, and publish a book. The bad…
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Texas has no shortage of songs written about it. Among the most famous is “San Antonio Rose,” written and performed by James Robert “Bob” Wills. In addition to his singing, he became a music pioneer, helping to develop a genre…
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Web sites today have all sorts of proverbial bells and whistles. But for an author’s web site, it really needs only three elements, and possibly a fourth. 1. A home page that introduces you and your work. When a visitor…
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Visit the state Capitol in Austin, and in the south foyer you’ll see statues of Sam Houston and Stephen F. Austin. The statues are replicated in Statuary Hall in the U.S. Capitol in Washington, where every state is allowed to…
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Problem #1. The team is unfamiliar with the documentation. The team can be unfamiliar with your documentation for a couple of reasons. You have created your documentation from scratch. (Even so, chances are the team has seen your documentation plan…
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Many people know that the battleship USS Texas is permanently moored at the San Jacinto Battleground east of Houston. Yet this wasn’t the first, nor the last, ship to be named in honor of the Lone Star State. Three other…
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Newsletters help an organization raise its profile, introduce its products and services, and keep in touch with customers, prospective customers, and the public. To publish a quality newsletter with a frequency to make the desired impact, the newsletter requires content—and…
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When one thinks of an admiral, they likely think of someone who has spent all his life near or on the sea. Chester W. Nimitz took an unlikely journey, coming from the middle of the Texas Hill Country to commanding…
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Problem #1. The news release doesn’t answer the 5 W’s and how questions. Solution: Make sure your news release answers Who, What, Where, When, Why, and How. For example, if your news release is about a noteworthy speaker at your upcoming…
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1. Why was William Travis’s letter so significant? Just what did it say? William Travis, the commander at the Texian garrison defending the Alamo, wrote the letter to call for reinforcements to support the garrison and warned what would happen…
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